Case studies

We are a new agency, so we will not show you made-up results. Here are six worked examples of how we would approach common businesses. Real client results will replace them as we publish them.

Example plan

Home services company

The challenge
Relies on word of mouth and has almost no online enquiries.
Our plan
Local SEO for service-area searches, search ads on high-intent "near me" and emergency terms, and call tracking on every campaign.
What we track
Calls and booked jobs, cost per booked job, and which keywords produce real customers.
Example plan

Dental or medical clinic

The challenge
Needs a steady flow of new patients without paying for clicks that never book.
Our plan
A rebuilt Google Business Profile, one landing page per treatment, search ads for treatment terms, and an automatic review request after each visit.
What we track
New-patient bookings, cost per booking, and review growth.
Example plan

Online store

The challenge
Has traffic, but too few visitors buy and few come back.
Our plan
A cleaned-up Google Shopping feed, retargeting ads for people who left items behind, and abandoned-cart and win-back emails.
What we track
Return on ad spend, revenue per visitor, and repeat purchase rate.
Example plan

Law firm

The challenge
Wants fewer unqualified calls and more real consultations.
Our plan
Practice-area pages built around client questions, search ads on high-intent terms, and a shorter intake form that screens enquiries.
What we track
Qualified consultations and cost per consultation.
Example plan

Restaurant

The challenge
Quiet weekdays and little repeat business.
Our plan
Local SEO and Google Maps visibility, short-form video on Instagram, and email or SMS offers for past guests.
What we track
Reservations, online orders, and repeat visits.
Example plan

SaaS startup

The challenge
Early users but a thin demo pipeline.
Our plan
Search and LinkedIn ads aimed at buyers ready for a demo, content for bottom-of-funnel searches, and an email sequence for trial users.
What we track
Demo requests, cost per demo, and trial-to-paid rate.

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